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Grow & support · App Maintenance & Upgrades

App maintenance that keeps you ahead of every deadline

Apple and Google change the rules every year. We keep your app building, compliant and stable, so the next deadline is a routine release rather than an emergency.

Typical timeline: Ongoing; an upgrade assessment takes about a week

Illustration: App Maintenance & UpgradesiOS 27API 36NextBuilds on every SDK

Deliverables

What you get

Concrete outputs, agreed in writing before work starts.

  • Yearly iOS and Android SDK and target-API upgrades
  • Framework upgrades for React Native, Expo and Flutter
  • Crash and ANR monitoring, with fixes prioritised by impact
  • Dependency and security updates
  • Store submissions, privacy declarations and review responses
  • Small feature work in the same release cycle

Who it is for

Is this you?

  • Apps that have not been updated in a year or more
  • Teams hit by a Google Play or App Store policy warning
  • Businesses whose original developer is no longer available
  • Apps with rising crash rates or falling store ratings

How we work

From first call to live product

  1. 01

    Discover

    We learn the problem, the users and the constraints, and tell you what we would and would not build.

  2. 02

    Design

    Flows and screens designed with the engineers in the room, so what you approve is what ships.

  3. 03

    Build

    Short cycles with a working build you can try every week, not a reveal at the end.

  4. 04

    Launch

    Store submission or deployment, monitoring switched on, and a rollback ready.

  5. 05

    Support

    OS upgrades, platform deadlines and new features, on a schedule rather than in a panic.

An app is never finished, because the platforms underneath it are not. Every year Apple and Google raise the SDK an app must be built with, and each raise switches on behaviour changes your code has never met.

This year that means two concrete deadlines. Google Play stopped accepting app updates that do not target Android 16 on 31 August 2026 — what that breaks and how to fix it. And from April 2027, every App Store upload must be built with the iOS 27 SDK, where apps without the scene life cycle fail to launch.

What we actually do

Assess before we touch anything. We build your app on the current SDKs, list what breaks, and give you an ordered plan with an effort estimate. If your app is small and healthy, that list is short and we will tell you so.

Upgrade on a schedule, not in a panic. Platform and framework upgrades are done on a branch, tested on real devices across old and new OS versions, and released through a staged rollout you can halt.

Watch the numbers that cost you installs. Google Play says apps whose crash or freeze rates cross its thresholds are likely to be less discoverable. We set up crash and ANR reporting if you have none, and fix issues in order of how many users they hit.

Handle the stores. Privacy manifests, Data safety forms, review notes, rejections and appeals are part of the job, not extras.

Taking over an app someone else built

Most maintenance clients arrive with an app written by a previous agency, a freelancer who has moved on, or an AI tool. That is fine. We start with a written assessment of the codebase and the build, so you know what you own before committing to anything.

If your app also needs to adapt to Apple’s foldable, see the free iPhone Duo and iOS 27 app evaluation.

Common questions

Do you maintain apps after launch?

Yes, and for mobile it is not optional. iOS and Android ship major versions annually with deprecations and new store requirements, so an app left untouched degrades and eventually stops being accepted for update. Budget roughly 15 to 20 percent of the original build cost per year for maintenance.

Full answer

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Let's talk

Tell us what you are building

Send us the scope and we will come back with an honest assessment: what it takes, roughly what it costs, and whether we are the right people for it.

  • A written reply from an engineer
  • No call required
  • No obligation